Overview
Who is this for?
All employees who are thinking about their opportunities and career progression.
Why should I take part?
Personal branding is the practice of people marketing themselves, their talents, and their careers as a brand. It is how you’re known or thought of by other people. We think of it mostly from a professional or career standpoint, but it spans across your career and personal life. It is an ongoing process where you establish a professional image, leaving an impression on others about who you are, what you can do, and why they should want to work with you. Personal branding is about what people know you for professionally, how people view you, and the value you bring to others.
How will it help me?
During the event, you will…
- Understand what a personal brand is
- Become familiar with Emotional Intelligence (EQ)
- Understand and practice stakeholder management
- Discover your ‘why’
- Formulate your personal brand statement
- Understand what networking is and how to effectively network
Following the event, you will…
be able to network effectively and promote your personal brand within the workplace.
Provisional Itinerary:
The course takes place over the morning of the 25th of September in the form of an online webinar.
This is an online session with a limited number of places available. Delegates will need access to a laptop or PC with a microphone and web camera to participate in this interactive course. Attendees will receive a link to the session one week before and a downloadable participant pack the day before. (Paper copies can be sent out if you notify Sarah Mcloughlin at least 1 week in advance [email protected] )
Final itineraries and timings will be in your calendar invite.
About the Trainer:
Arlene Marsella
TRAINING CONSULTANT – PEOPLE UNBOXED
With over 30 years’ leadership experience in a fast paced, retail operations environment, Arlene is incredibly well equipped to build organisational capability across a range of core skills and industry sectors. Before joining PeopleUnboxed, Arlene was responsible for delivering operations strategy and leading senior management teams of over one hundred people, across multi-site restaurants within the McDonald’s Franchising community. Her natural flair for leading people, was proved early on in her career, when she was awarded the prestigious Ray Croc Award, which recognises the top 1% of McDonald’s restaurant managers, globally. Not long after this, Arlene’s passion for developing her people, earned her the opportunity to join the McDonald’s UK training team, designing and delivering leadership training across the company’s core curriculum for a variety of leadership levels in the UK market. Arlene’s approachable and empathic nature means she has a natural ability to build rapport and genuine understanding in the classroom environment, ensuring knowledge transfer back into the workplace. Arlene is obsessed with people solutions consultancy and making a tangible difference to individuals and organisations in the areas of L&D and employee engagement. Her extensive leadership experience and passion to help people grow, develop and believe in their own capabilities means she‘s a perfect fit for the PeopleUnboxed team. Arlene is incredibly passionate about mental wellbeing and health, and since joining PeopleUnboxed she has channelled this passion into gaining a teaching qualification and becoming a Mental Health First Aid Trainer. Outside of work, Arlene has two daughters, one who is soon to be flying the nest and the other who is currently at university. In her spare time Arlene has self-care at the top of her list, from massages to spending time with friends and family out for nice meals. She loves to go to Boxing, spinning on her bike and walking, so much so, she has recently completed the 22.6 mile Kiltwalk
